Inspired by the need to keep sustainability affordable and convenient for all

Our story

With the rise of online deliveries and takeaways, exacerbated by the COVID-19 pandemic, Willow was founded in 2021. Motivated by the increasing amount of waste generated during lockdowns, we were inspired to create a solution that was both affordable and convenient, making sustainability accessible for everyone.

Our mission is to bring together different stakeholders to create an ecosystem for circular distribution of food and beverages, to build an ecosystem of partners dedicated to sustainable consumption.

At Willow, we believe that sustainability is not just a buzzword – it's a way of life. We're committed to making it easier for people to do their part for the environment, with minimal effort.

Our values

  • Affordably priced because... Why not?

  • Convenient system that requires minimal change to your lives.

  • Sustainable supply chain through circular ecosystem of partners

FOR F&B PARTNERS

FOR CORPORATES

FOR CONSUMERS

“Let's work together to create a world where sustainability is the norm, not the exception.”